We love denim in Newtown, For many of us style revolves around our favourite pair of jeans. A premium pair of jeans should last many years and feel like butter to the skin. A great pair of jeans holds the body's movement, they know our curves and creases. They Live.
Selecting a Denim brand for Fox and Scout has been about finding affordable premium denim for our customers, A denim weave that is divine, butter soft and long lasting. We also want our denim to be socially concious and environmentally concious.... That's a big ask ... Right? Not when it comes to Nobody Denim. She ticks all our boxes.
The Ethos and Craft of Nobody Denim
Nobody Denim is a Melbourne-based denim brand with a strong focus on ethical and sustainable production. Since its establishment in 1999, the company has built a reputation for creating high-quality, Australian-made jeans. They've also gained recognition for their commitment to social and environmental responsibility, which sets them apart in the fashion industry.
Since acquired by Eco-core some production has moved to their Cambodian factories where work and education programs continue to improve and change the lives of those that craft their jeans 🌍🌱
Ethical and Sustainable Production ♻️👩🏭
At the core of Nobody Denim's philosophy is a triple bottom line approach that considers people and the planet as integral to its decision-making. The company is dedicated to ethical manufacturing to ensure fair working conditions and reduce its carbon footprint. Nobody Denim is accredited with Ethical Clothing Australia (ECA), a certification that guarantees workers receive fair wages and full entitlements in a safe environment. 🤝📜
They also focus on eco-friendly practices in their production process. The company works with suppliers that meet environmental standards, use natural enzymes in their laundry, and have reduced water consumption. Nobody Denim minimizes waste by donating fabric offcuts to fashion students and garments to women's shelters. 💧🧵🗑️
Production and Denim Focus 🏭👖
The majority of Nobody Denim's products are designed and manufactured in-house. This allows them to maintain a close eye on quality control and respond to trends in real-time. Their denim of choice is a blend of rigid and stretch denim, focusing on body contouring and stretch to provide both a flattering fit and comfort. ✨📏
Target Audience and Design 👩🎤💖
Nobody Denim designs its jeans for the modern, confident woman. Their collections aim to combine understated elegance with bold femininity, offering timeless pieces that adapt to a woman's unique style. They aspire to be a global denim brand that celebrates individuality and inspires confidence through their refined and modern designs. They offer a range of fits, including skinny, slim, and straight legs, with various rise options like high rise and super high rise to cater to different body shapes and preferences. 🌟👖💃